Wednesday, December 31, 2014

#3 Most Read Article of 2014: Index Your Content Faster With the Fetch as Google Tool

Have new content that you'd like to be discovered and found in Google's search results more quickly? Within Google Webmaster Tools is the Fetch as Google tool, which gives users the opportunity to submit new URLs to Google's index.

Monday, December 29, 2014

#5 Most Read Article of 2014: Google Launches Panda 4.0

It's official. Panda 4.0 has officially hit the Google search results. Google and Matt Cutts have confirmed Panda 4.0 began rolling out yesterday, and it has caused some waves in the search results along with an update targeting spammy queries.

Sunday, December 28, 2014

#6 Most Read Article of 2014: Doodle 4 Google 2014 Winner Invents Water Purifier to Make the World a Better Place

Eleven-year-old Audrey Zhang of New York is the winner of the seventh annual U.S. Doodle 4 Google competition. She directed a team of Doodlers as they created the first animated Doodle in the history of the children's logo design competition.

Saturday, December 27, 2014

#7 Most Read Article of 2014: The Penguin 3.0 Rollout Will Bring Tears to Your Eyes

A look at what to expect from the Google Penguin 3.0 rollout and how it's likely to affect search marketing best practices.

Friday, December 26, 2014

#8 Most Read Article of 2014: Google Warns Local Businesses: You Have 3 Weeks to Save Your Places Listing

Google is alerting some local businesses that they must update and save their Google Place listings, or lose it. Meanwhile, Google has made a change designed to make it easier for new business owners to set up their Google+ Local listing.

Thursday, December 25, 2014

#9 Most Read Article of 2014: Avoid SEO Hype: Why Small Businesses Should Focus on Return on Investment

If you're a small business owner, you don't have time to waste trying to wade through Google's constantly shifting guidance on SEO tactics. Statistics and analytics will clearly suggest starting with PPC advertising, because it works.

Happy Holidays From the SEW Team!

On behalf of all of us here at Search Engine Watch, we wanted to wish our readers a very happy holidays!

Wednesday, December 24, 2014

10 SEO Stories From the Front Lines

Here is a look at some common mistakes in the SEO world, and recommendations for how to deal with these issues so you don't repeat the same missteps.